Email marketing doesn’t have to be expensive. In fact, it’s one of the most affordable ways to connect with your audience and generate more sales. There are plenty of cheap email marketing services out there, each with their own pricing plans and feature offering. It’s just a matter of finding the right fit for you and your business. 

1. Stayintouch

Stayintouch is an excellent choice of cheap email marketing platform. It offers a range of digital marketing tools, perfect for small businesses, ecommerce giants, and everything in between. You can mix and match the various features to suit your own needs and budget.

Stayintouch is much less expensive compared to other email marketing services because we don’t charge you for storing your contacts, only for the number of emails you send. (We don’t think it’s very fair to charge more for growing your business and gaining customers… That’s the whole point!) 😉

Even better, Stayintouch offers all email features a business needs under one roof. Let’s take a look:

Drag-and-drop Email Editor

Creating beautiful emails is easy with Stayintouch The drag-and-drop editor is intuitive and makes professional email design quick and straightforward. Personalize your email content, upload your brand kit, and keep track of performance — no technical expertise required. 

As well, all Stayintouch plans have access to our gallery of fully-responsive email templates. (Even the free plan!)

Contact Segmentation

Stayintouch lets you easily segment your contacts into customized lists for email marketing campaigns based on previous subscriber behavior, declared interests through opt-in forms, and other attributes. This way, you can target various subgroups of your audience with precision, driving both open rates and click-through rates.

Email Personalization

Stayintouch gives you limitless options for personalizing your email content. From personal attributes like name and city to behavior attributes like last purchased item and discount applied, nearly any type of customer data can be used to create personalized content with Stayintouch The result? Better customer experiences and better campaign performance.

Transactional Email

Transactional Emails are an essential part of businesses’ customer communications, especially in ecommerce and SaaS. They allow you to send your most important emails like registrations, order confirmations, and password resets. Even better, you can brand transactional emails and enjoy top-notch deliverability rates with Stayintouch

Marketing Automation

Marketing Automation lets you respond to certain customer behaviors and trigger predefined actions without lifting a finger. Send emails or SMS, update contacts based on their behavior, and create lists for different types of engagement. Let Stayintouch handle the little things so you can focus on the bigger picture. 😎

GDPR compliance

Stayintouch makes being GDPR compliant easy! You can quickly add double opt-ins or email preference checkboxes to Signup Forms. Then, you can manage subscribers according to the permission they gave. This not only keeps you within the law, but helps ensure good email deliverability.

As a more general note, whatever bulk mail software you choose, be sure it takes steps to ensure your contacts’ privacy and your own sender reputation.

Choosing the Right Email Marketing Software

Email marketing success starts with choosing the right email marketing software. To find the right match for your business, be sure to consider which features you’ll need, what your budget is, and how much you expect to grow. 

And remember, even though this article is about cheap email marketing services, the cheapest option may not be the best. All the options on this list offer affordable pricing, but the best way to find the ideal email marketing platform for your business is by testing out your options!

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